Selected work

One project.
One story at a time.

Sixteen projects across platforms, systems, websites, identity, film, and content. Test sections are left open for upcoming work.

01

An online English-learning platform built around courses, workshops, and language sessions. We shaped its social video output into a clear, energetic content system.

About Luga

Luga Edu brings English learning into a digital format through structured courses, practical workshops, and language sessions.

Blemlab scope

Video production and editing across recruitment, workshops, educational content, and short-form social reels.

SectorEducation
DisciplineVideo
Output5 selected films

Featured reel

Built to move fast in the feed.

Short-form storytelling with a direct hook, fast pacing, and enough visual clarity to make the idea land without over-explaining it.

03 · Viral Reel
VideoLuga Viral ReelCloudinary
Video 01HiringCloudinary
RecruitmentHiring
Video 02Magic FingersWorkshop 01
WorkshopMagic Fingers · 01
Video 03AI WorkshopCloudinary
WorkshopAI Workshop
Video 04Magic FingersWorkshop 02
WorkshopMagic Fingers · 02
02

Platform · Brand Identity · Videos

A restaurant operating system designed to simplify the full service flow — from QR menus and orders to kitchen workflow, staff actions, and subscription control.View live site

About Servio

Servio is an Algerian restaurant platform that brings QR menus, orders, kitchen workflow, waiter calls, restaurant administration and subscriptions into one connected product.

Blemlab scope

Platform strategy, UX/UI design, brand identity and product storytelling. The system was shaped to feel operationally clear for restaurant owners while remaining simple for staff and guests.

SectorRestaurant tech
DisciplinePlatform · Brand · Content
CoreQR ordering system
Asset slotPlatform hero / dashboardImage / mockup
Asset slotFeature / workflow sectionImage / mockup
Asset slotCTA / footer sectionImage / mockup
03

Platform · Brand Identity · Videos

A student collaboration platform designed to help idea owners and skilled members find each other faster, build better teams, and move projects forward with less friction.View live site

About Fareeqik

Fareeqik helps innovative students form balanced project teams by connecting idea owners with developers, designers, marketers and other skilled members through a clear matching experience.

Blemlab scope

Product strategy, platform UX/UI, brand identity and launch content direction. The case study focuses on the platform experience that turns account creation, project publishing and join requests into one clear journey.

SectorStudent innovation
DisciplinePlatform · Brand · Content
CoreTeam matching
Asset slotPlatform hero / dashboardImage / mockup
Asset slotProblem / solution sectionImage / mockup
Asset slotHow it worksImage / mockup

Presentation video

Explaining the product in motion.

A vertical presentation piece created to introduce Fareeqik, its core problem, and how the platform helps students move from an idea to the right team.

VideoFareeqik presentationCloudinary · 9:16
04

A digital presence for an entrepreneurship ecosystem built around incubation, hands-on support, programs, stories, and opportunities to get involved.View live site

About Innoest

Innoest Company supports entrepreneurs through incubation, hands-on programs, mentors, partners, stories, and opportunities to participate in its ecosystem.

Blemlab scope

Website design and development paired with video content that presents the company, its programs, and its ecosystem with more clarity.

SectorEntrepreneurship
DisciplineWebsite · Video
FocusIncubation ecosystem
WebsiteInnoest homepageDesktop

Website system

Built around the ecosystem, not around decoration.

The website gives programs, mission, proof, stories, and participation a clear hierarchy while keeping Innoest's blue-and-yellow identity visible throughout the experience.

VideoInnoest9:16
Video production
WebsiteMission sectionDesktop
WebsiteStories sectionDesktop
05

Brand Identity

A digital-health identity built from the ground up to make an e-clinic concept feel credible, clear, and ownable before the product experience expands.

About Medora

Medora is an e-clinic concept developed around a more coherent digital healthcare experience and a brand system able to carry that ambition.

Blemlab scope

Naming, logo direction, color system, typography, and the wider brand identity.

SectorDigital health
DisciplineBrand identity
OutputName + visual system
IdentityPrimary brand applicationSignage mockup
01 · Core identityPrimary signage application

The main logo holds up in a premium dark setting and gives the e-clinic concept immediate credibility.

Brand systemLogo + color paletteIdentity board
02 · PaletteLogo lockup and color system

A blue-led palette was chosen to signal care, precision, clarity, and trust.

ApplicationBrand in useStationery mockup
03 · ApplicationBrand in use

The mark stays legible and distinctive when applied on real-world materials.

Logo systemMeaning + typographyIdentity rationale
04 · LogicSymbol meaning and type pairing

The identity combines a monitor-inspired form, a human presence, and a heart shape into one memorable healthcare mark.

06

A documentary-style social film built around one of Algeria's oldest continuously operating companies — turning archive, product heritage, and cultural memory into a modern vertical story.

About Hamoud Boualem

Founded in Algiers in 1878, Hamoud Boualem is an Algerian beverage company whose long-running heritage includes iconic names such as Hamoud La Blanche and Selecto.

Blemlab scope

A documentary-style vertical film using archival references, historical details, product imagery, typography, and fast editorial pacing to turn brand history into social content.

SectorBeverages
DisciplineVideo
Format16:9 documentary

Documentary film

Heritage, cut for the feed.

The visual direction deliberately mixes archive material, old advertising, product references, Arabic typography, and the warm texture of the film itself. The point was not to make the history feel old — it was to make it feel alive.

Hamoud Boualem · Documentary style
VideoHamoud Boualem16:9 documentary
Film stillArchive storyFrame 01
Film stillProduct heritageFrame 02
Film stillLa RoyaleFrame 03
07

Website

A product-led website for Al Osra Food that turns a broad grocery range into a clearer digital catalogue, with stronger brand storytelling and a direct path to ordering.View live site

About Al Osra Food

Al Osra Food presents staple grocery products including rice, beans, chickpeas and lentils. The website gives the range a structured home while reinforcing the brand's quality and family-focused positioning.

Blemlab scope

Website design and development, product catalogue structure, brand-led visual direction, product detail presentation, responsive UX and a direct order flow.

SectorFood & grocery
DisciplineWebsite
FocusProducts + ordering
Asset slotHomepage / heroWebsite screenshot
Asset slotBrand storyWebsite screenshot
Asset slotProduct rangeWebsite screenshot
Asset slotProduct detail / nutritionWebsite screenshot
08

Website

A polished, conversion-focused website for Sindjab that turns custom kitchens and interior fittings into a clear, premium digital experience built to generate qualified enquiries.View live site

About Sindjab

Sindjab designs, manufactures and installs custom kitchens, dressing rooms and interior fittings in Béjaïa. The website presents the craft through strong project imagery, a clear process and direct paths to request a quote.

Blemlab scope

Website strategy, UX/UI design and development, responsive layout, project inspiration showcase, service and process structure, social links, WhatsApp contact flow and conversion-focused calls to action.

SectorKitchens & interiors
DisciplineWebsite
FocusLeads + credibility
Asset slotHomepage / heroWebsite screenshot
Asset slotKitchen inspirationsWebsite screenshot
Asset slotProcessWebsite screenshot
Asset slotContact & footerWebsite screenshot
09

Website

A conceptual luxury website study built around restraint, permanence and silence — using black-and-white editorial storytelling to make the experience feel deliberate rather than decorative.View live site

About Noiré

Noiré is a portfolio concept exploring a luxury system through form, silence and permanence. The project combines editorial imagery, objects, architecture and seasonal drops into one restrained digital world.

Blemlab scope

Concept direction, art direction, interface design and web development — with the visual system driven by monochrome contrast, controlled spacing, image pacing and minimal typography.

TypePortfolio concept
DisciplineArt direction · Web
FocusEditorial luxury system
Asset slotWebsite heroImage / mockup
Asset slotEditorial systemImage / mockup
Asset slotConcept systemImage / mockup
Asset slotArchitecture as disciplineImage / mockup
Asset slotWinter editorialImage / mockup
Asset slotProduct systemImage / mockup
Asset slotPhilosophyImage / mockup
10

Website

A refined studio website designed to make Nourfe feel premium, editorial and easy to book — while letting the work speak first.View live site

About Nourfe

Nourfe Studio is a product content studio in Algiers focused on photography, videography and intentional visual content for brands, products and creators.

Blemlab scope

Website design and development with a clear editorial direction, service presentation, portfolio storytelling and a simple booking journey built around conversion.

SectorCreative studio
DisciplineWebsite
FocusPortfolio + booking
Asset slotWebsite hero / full browserImage / mockup
Asset slotServices / expertise sectionImage / mockup
Asset slotBooking sectionImage / mockup
Asset slotClosing CTA / footerImage / mockup
11

Video

VideoAppleFilm
12

Website

A private-pool booking experience in Ben Aknoun built around calm presentation, clear availability, and a direct path from discovery to reservation.View live site

About BenakPool

BenakPool offers private pool experiences in Ben Aknoun for families, friends and small groups looking for a relaxed day in a welcoming, private setting.

Blemlab scope

Website design and development, visual direction, experience presentation, booking UX, availability calendar, contact structure and a WhatsApp-first reservation flow.

SectorHospitality
DisciplineWebsite
FocusBooking UX
Asset slotHomepage / heroWebsite screenshot
Asset slotBrand / positioningWebsite screenshot
Asset slotExperience sectionWebsite screenshot
Asset slotReservation calendarWebsite screenshot
Asset slotContact / locationWebsite screenshot
13

In progress

Test 2

14

Website

A calm, specialist dental website designed to build trust, explain care clearly, and move patients from first impression to appointment with minimal friction.View live site

About Téniri Dental

Téniri Dental Office presents specialist consultation, oral pathology and oral surgery in a patient-focused experience built around clarity, listening and precise care.

Blemlab scope

Website strategy, UX/UI design, responsive development, service presentation, trust-building content structure and a WhatsApp-ready appointment flow.

SectorDental healthcare
DisciplineWebsite
FocusTrust + booking
Asset slotHomepage / heroWebsite screenshot
Asset slotTrust / benefitsWebsite screenshot
Asset slotSpecialtiesWebsite screenshot
Asset slotAppointment / contactWebsite screenshot
Asset slotFooter / clinic detailsWebsite screenshot
15

In progress

Test 3

16

Website

A hospitality website built to present Maison RKA with more clarity, stronger visual trust, and a smoother reservation flow.View live site

About Maison RKA

Maison RKA is a guesthouse in Saket, Béjaïa. The website was designed to make the property feel calm, credible and easy to understand from the first screen.

Blemlab scope

Website design and development, content structure, accommodation presentation, gallery storytelling and a reservation flow prepared for WhatsApp enquiries.

DisciplineWebsite
FocusHospitality presentation + booking
OutputResponsive guesthouse website
Asset slotWebsite hero / full browserImage / mockup
Asset slotAbout sectionImage / mockup
Asset slotAccommodation listingImage / mockup
Asset slotAtmosphere / gallery sectionImage / mockup
Asset slotReservation modalImage / mockup
Asset slotReservation flow detailImage / mockup

Next project

Bring us the gap.
We’ll build the right system around it.

Strategy, identity, product, web, and content — shaped around the actual business problem.